地平线机器人2025年全年业绩直播
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会议摘要
Horizon 2025 intelligent driving business to achieve strong growth, revenue growth of 50%, gross margin to maintain more than 60%, market share of 47.7, with Huawei, Nvidia tied for the first echelon. The company launched the HSD program to optimize the AI base model, with the goal of popularizing L4/L5 autonomous driving. In 2026, it is planned to launch the cabin driving fusion chip and Riemann architecture extended range 7 series chips to accelerate the robot taxi pilot operation, with an expected revenue growth rate of 60%. Horizon responds to cost pressures through technological innovation, consolidates its leadership in smart driving, aims to increase its self-driving mileage to more than 50%, and restructure its business model.
会议速览
The meeting reviewed the financial performance in 2025, shared the latest strategy and business progress, highlighted the uncertainty and risks of future planning, and introduced non-IFRS financial indicators.
In 2025, the penetration rate of intelligent assisted driving in China's passenger car market reached a record high of 68%, of which 43% of the sales volume of medium and high-end intelligent driving models. Independent brands have performed well in the field of intelligent driving, especially in the price range below 200000. The sales volume of NOA-class models soared from 5% at the beginning of the year to more than 50% at the end of the year. Horizon's new generation chip-based solutions occupy 14% of the mainstream model market, showing strong market competitiveness and laying the foundation for future breakthroughs in higher price segments.
In the price range of about 150000, the models equipped with NOA function in urban areas have been mass-produced, marking that China's automobile market has entered a new stage of high-level intelligent driving equality. The sinking market has led to an exponential expansion of the potential market size of urban NOA, with the value of a single vehicle upgraded to hundreds of dollars through the software system. The exclusive urban NOA experience of luxury cars is becoming standard for mass users, and intelligent driving technology is widely used.
Horizon in 2025 with a market share of 47.7 per cent of the independent brand A solution first, while in the high-end self-driving market and Huawei, Nvidia, the three combined market share of 89%, forming a super-strong market pattern. In the price range of mainstream models within 200000, Horizon occupies 44% of the market share and continues to lead the industry.
In 2025, the annual shipment of the car-grade chip program exceeded 4 million sets, up 39% year-on-year, of which the proportion of chip shipments supporting NOA function increased to 45%, nearly five times that of the same period in 2024, pushing ASP to increase by more than 75%, achieving high-quality growth with rising volume and price. At the same time, more than 95% of the chips supporting NV functions are delivered through ecological partners, highlighting the success of the industry's ecological leadership and open ecological strategy.
This paper introduces HSD, a full-scene urban auxiliary driving solution, which was officially mass-produced in November last year and successfully applied to the mainstream vehicle market around 150000. It has become China's first intelligent driving model based on one-stop end-to-end technology, rapidly breaking through the sales volume of 22000 sets and bringing high-level intelligent driving experience into the public's view.
HSD technology accounts for 83% of the top-fitting sales in the first model in 2025, breaking the traditional car sales structure. During the Spring Festival, the car's self-driving mileage accounted for 41%, close to human drivers, indicating that the machine-led driving mileage will exceed that of humans, and user dependence is irreversible. This provides the conditions for the future launch of the subscription fee model, the company is expected to rely on HSD model ownership, the full life cycle of the service subscription fee, to achieve the transformation of the revenue model.
Horizon has helped Chinese auto brands go to sea. As of 2025, it has won a total of 11 auto companies, designated 40 models and exported 2 million sets. In the domestic market, in cooperation with nine joint venture brands, more than 35 models have been designated, of which 60% are non-Volkswagen Group models. Overseas, it has obtained the fixed-point of three international car companies, and shipped 10 million sets in the whole life cycle, marking the key progress of the intelligent transformation of traditional car companies.
During the reporting period, revenue reached 3.76 billion billion yuan, up 57.7 percent year-on-year, with auto business accounting for nearly 95 percent and gross profit margin of 67.2 percent. Overseas smart car models have been internationally recognized, with a total life cycle sales of 10 million vehicles, marking a key step in the technology's recognition by high-end customers and the transformation of traditional car enterprise intelligence. The adjusted operating loss was 2.37 billion yuan, mainly due to increased investment in research and development, especially for cloud service training costs. We firmly believe that HSD is the base of L4L5 autonomous driving technology, and continue to invest in improving the AI base model, building a technology moat, and promoting driverless popularity.
Horizon's automotive solutions revenue, driven by rising volume and price, increased significantly to 1.62 billion yuan, accounting for 43% of total revenue. At the same time, IP licensing and service revenue reached 1.94 billion billion yuan, up 17.4 year-on-year, demonstrating the company's strong ecological influence and market recognition in the field of software algorithms.
Looking ahead to 2026, the automotive industry expects revenue growth to reach 60%, far exceeding expectations. The extended 6M chip solution has been officially delivered, working with ecological partners to promote the popularization of NOA functions in urban areas. The release of HSD2.0 will lead the industry technology and achieve a tens of times increase in MPI takeover mileage. China's first cabin integrated all-car smart body chip and OS are about to be launched, becoming the new standard for smart cars.
In the face of Qualcomm's monopoly in the cockpit chip market, Horizon chose to open up new markets through underlying technological innovation and system optimization, and proposed a fusion agent solution aimed at creating the ultimate intelligent experience for customers. Through the deep integration of intelligent cockpit and driving assistance system, seamless connection service from viewing selection to cinema arrival is realized. In addition, the plan also significantly reduces the software and hardware costs of car companies, improves the competitiveness of models, and more innovative applications will be displayed at the annual product launch in April.
It reviews Horizon's innovation in smart driving chips and solutions over the past few years and highlights the company's competitive advantage in the smart electric vehicle market. Looking ahead to the 2027 product plan, based on the Riemann architecture to promote the development of the range extender series of chips, performance against Tesla. It is planned to cooperate with ecological partners in the second half of the year to operate Robot Taxi on a pilot basis in specific cities in China to accumulate L4 level experience and pave the way for technological evolution and commercialization. The goal is to become a technical supporter of L4 passenger cars and Robot Taxi operators.
Reported the company's financial performance in the first half of the year, highlighting a 57.7 percent increase in revenue, mainly due to strong growth in innovative solutions and product services. At the same time, the company continues to increase investment in research and development, especially in the field of autonomous driving technology, showing a firm commitment to future technology. Management costs have increased, but efficiency has improved, reflecting operational optimization. In addition, the report mentioned that the net profit loss was 5 billion, but the adjusted loss was narrowed, showing the company's financial resilience in a complex market environment.
The drivers of the strong 60% revenue growth rate and its sustainability are discussed, covering chip and software revenue splitting, price and volume trend analysis, and shipment targets at the heart of HSD's business.
The dialogue focused on the growth of the automotive chip market from 2025 to 2026, the development of self-driving technology and HSD business, pointing out that the growth rate of automotive chip revenue will reach 50% in 2025 and is expected to accelerate to 60% in 2026. In terms of shipments, sales are expected to increase by 35% in 2025, and the proportion of AD chips will increase to more than 55%, driving significant growth in ASP. At the same time, HSD business has been designated for more than 20 models, with shipments expected to reach 400000 units in 2023, showing strong growth potential.
The dialogue revolves around Horizon's future gross margin maintenance strategy and technological innovation. The management said that based on the high gross profit business model, it is confident to maintain a gross profit margin of more than 60%, solve the cost problem through the chip plus software licensing model and the promotion of dimensional innovation, especially the introduction of integrated intelligent body chips, effectively reduce costs, enhance market competitiveness, and do not rely on price war.
The trend of the integration of intelligent driving and cockpit, as well as the layout and product strategy of Horizon in this field are discussed. Mention the differences between Horizon's agent and SOC products, and overseas chip manufacturers such as Qualcomm and Nvidia, as well as competitive advantages in the field of intelligent driving and cockpit. It also discusses the commercialization progress of HC product line, the key indicators of L2 to L4 technology upgrade, and the expectation of smooth market upgrade in the future.
The dialogue provides an in-depth analysis of the market competition in the field of autonomous driving and emphasizes the importance of software ecology. It is pointed out that Qualcomm has a low market share in the AD market, Nvidia relies on its own solutions and lacks third-party cooperation, while Horizon is competitive through hard and soft integrated solutions. This paper discusses the MPI promotion goal and the consumer acceptance of HSD self-driving scheme, which indicates the change of business model in the future.
要点回答
Q:What are the key highlights of Horizon Robotics' 2025 annual results presentation?
A:The key highlights of Horizon Robotics' 2025 annual results presentation include the company's strategy and business developments, financial review, and the progress in the intelligent assisted driving industry in China. Specifically, the presentation covered the high market penetration of intelligent vehicles in China, the role of自主品牌 and Geely in this growth, and the company's plans for future market expansion.
Q:What was the intelligent assistant driving market penetration rate in China's passenger vehicle market in 2025?What was the market share of NOA (Navigation on Autopilot) level vehicles in the mainstream Chinese vehicle market in 2025?
A:In 2025, China's passenger vehicle market saw a new high in intelligent assistant driving penetration, reaching 68%. Furthermore, sales of mid-to-high-end models equipped with these features, such as those with highway and urban NOA (Navigation on Autopilot) systems, accounted for 43% of all intelligent vehicles sold, highlighting a significant increase in technology adoption within the industry.In the mainstream Chinese vehicle market in 2025, NOA level vehicles experienced a dramatic rise in market share, increasing from nearly 5% at the beginning of the year to over 50% by the end of the year. This substantial growth underscored the rapid adoption of advanced intelligent driving functions in the most popular price bracket for vehicles in China.
Q:What role did Chinese自主品牌 play in the intelligent vehicle market in 2025?
A:Chinese自主品牌 in the intelligent vehicle market in 2025 played a pivotal role, with sales of intelligent vehicles featuring mid-to-high-end ADAS (Advanced Driver Assistance Systems) models accounting for 62% of the market. This was in contrast to only 13% for合资 brands, emphasizing the significant leadership demonstrated by Chinese brands in the intelligent vehicle space.
Q:What was the significance of the HSE (High-End Safety System) in the context of the intelligent driving industry?
A:The significance of the HSE in the context of the intelligent driving industry was that it represented a major breakthrough, as it allowed multiple models in the 15,000 price bracket to be equipped with advanced NOA functionality, thus ushering in a new era of 'quality vs price' consideration. The HSE also indicated a shift towards the mass market adoption of high-end intelligent driving features, which was a critical milestone for broadening the intelligent driving technology's accessibility and appeal.
Q:What was the milestone that Horizon Robotics reported during the reporting period?
A:During the reporting period, Horizon Robotics reported reaching a major milestone by securing a significant market share in both the A solution and the high-end autonomous driving market. Specifically, the company had a 47.7% share in the A solution market, leading the industry, and shared the first梯队市场份额的15.2% with Huawei and Nvidia, indicating a strong market position. Additionally, Horizon Robotics reported that its chip solutions had突破400万套, with the Noa function chips accounting for 45% of the total, nearly five times the出货量 of the same period in 2024, and that its HSD (Horizon Drive) full场景城区辅助驾驶解决方案 had successfully entered the market and was adopted by mainstream models.
Q:How is HSD performing in the market?
A:On the models that HSD will be launched in 2025, the sales volume of top-equipped models with HSD as the core configuration accounts for up to 83%, breaking the traditional sales structure of the automotive industry, which has low and medium-to-low distribution volume and low sales volume of top-equipped models.
Q:How does HSD perform and stick to users?
A:During the Spring Festival, the self-driving mileage of this model reached 41% of the total mileage, which means that HSD's self-driving mileage is close to the level of human drivers, which is a strategic number, and the high product stickiness provides conditions for the future launch of SARS subscription charging model.
Q:What is the strategic goal of the horizon?
A:Horizon's sea strategy can be summarized in three sentences: help independent brands go out, help joint venture brands stay, and help overseas brands enter the era of intelligence. At present, a total of 11 car companies have won the mass production of more than 40 sea-going models, with 2 million sets of export fixed-point numbers, and have established in-depth cooperation with international mainstream car companies. Their technical strength has been recognized by demanding customers, helping overseas traditional car companies to intelligently transform.
Q:What about R & D investment?
A:The adjusted operating loss for the reporting period was 2.37 billion yuan, mainly due to further increased investment in research and development in 2025. Nevertheless, Horizon firmly believes that HSD is the core strategic product to win urban self-driving and is the technical base for future L4L5 level self-driving, so it continues to increase related research and development investment, especially for training costs related to cloud services.
Q:What is the revenue position of Horizon Automotive Solutions?
A:Driven by the rise in volume and price, the revenue of automotive products and solutions reached 1.62 billion yuan, 2.4 times that of the same period in 2024, accounting for 43% of the company's total revenue, a significant increase from 28% in 2024. Solutions that support NV functional chips account for 45% of shipments, contributing more than 80% of revenue, and future orders are pipeline abundant, with more than 10 billion new designated models, of which HSD solutions have designated more than 20 models.
Q:What is the status of Horizon and partners in terms of IP licensing and services?
A:With world-class software algorithm capabilities and excellent ecological influence in the field of automotive-grade chips, we have adopted a flexible ARM + Android business model and excellent HSD production performance, and have established a trusted base technology and model. Revenue from the licensing business was 1.94 billion yuan, up 17.4 percent year-on-year, and it has launched algorithmic and software licensing cooperation with Volkswagen's joint venture Core City and Japan's largest auto parts group.
Q:How will LUM's unowned competitive position in the HD field change this year? What is the outlook for the car layout and revenue growth in the next few years?
A:This year we will experience an explosive growth, be at the heart of the next generation of competitive models, and be at the center of technical information. Looking ahead to 2026, we expect revenue growth to reach an average of 60%, a steeper growth curve than previously expected. This year, we will cooperate with many ecological partners to promote the landing of NOA function in the mainstream vehicle market and the national vehicle market in the urban area. At the same time, we will release HSD2.0, which will become the industry technology benchmark, realize the absolute leading experience and take over the mileage ten times faster growth.
Q:What are the specific plans for the chip program?
A:This year, we will launch an end-to-end urban NOA solution based on a single extended range 6M chip, which has been working with partners to promote the market landing. In addition, for the extended range 6P plus HSD hardware and software combination, HSD2.0 will be released to further enhance technology and market share.
Q:What are the major layouts of this year's horizon in the field of smart driving chips?
A:This year, China's first cabin driving integrated all-vehicle intelligent body chip (agented car SOC) and all-vehicle intelligent body OS will be launched in due course. It provides powerful CPU, BPU, GPU computing power and multimedia functions. It is the only integrated intelligent body chip in the industry that can efficiently run open class software and HSD city self-driving NOA complex vehicle intelligent driving software.
Q:In the market competition strategy, what is the difference between the horizon?
A:Horizon has no intention of competing directly with Qualcomm in the mature cockpit chip market, but rather provides differentiated solutions through underlying technological innovation and system-level optimization, and is committed to creating smart chips and solutions for cockpit integration, creating a blue ocean market that brings customers the ultimate intelligent experience and significant cost competitiveness.
Q:Regarding new product development and technological innovation, how does Horizon continue to improve its competitiveness?
A:Over the past few years, Horizon has continued to introduce new products, such as 5 chips, extended range 6 family chips, HSD solutions, and now the framework fusion agent solution, to continuously improve product competitiveness. In the future, based on the newly released Riemann architecture, it will continue to promote the research and development of range extender series chips, which is expected to be officially released next year.
Q:What is the plan for L4-level robot taxi business拓展?
A:The plan involves partnering with ecosystem players to pilot operate L4-level robot taxis using the HSD solution based on the Baidu Apollo model in specific cities in China, aiming to gather experience for future商业化 and technical evolution.
Q:What financial results were presented for the year ended December 2025?
A:The financial results include a 57.7% increase in total revenue year-over-year to RMB 2.3 billion, an overall gross margin of 64.5%, R&D expenses of RMB 522 million with a 63.3% year-over-year increase, and an operating loss of RMB 333 million. Adjusted net loss was RMB 240 million, which includes non-cash share-based compensation expenses.
Q:What factors contributed to the强劲的收入增速 of 60%?
A:The强劲收入增速 was primarily driven by robust growth in motive solutions, with a 144% increase in revenue from product solutions and 38% higher delivery volumes along with a higher dollar content per vehicle. The company has also expanded its client base, including partnerships with major industry players.
Q:How is the revenue from different business segments expected to grow?
A:Revenue from automotive solutions is expected to steepen, with a projection of a 50% increase in 2025 and a further expected acceleration to around a 60% growth rate by 2026. This growth is attributed to an increase in both sales volume and average selling price (ASP) of products.
Q:What is the forecasted growth in AD chip出货量 and its impact on revenue?
A:The forecasted growth in AD chip出货量 is significant, with an increase to more than 55% of the total出货量 from 45% in the previous year. This growth, combined with a higher product单价, will result in a very high growth rate for AD-related products, contributing significantly to the company's revenue growth.
Q:What are the expectations for the HSD chip出货量 in 2026?
A:The specific target for HSD chip出货量 in 2026 was not disclosed in the transcript, but the focus was on the significant growth trajectory and the increased proportion of advanced driver assistance (AD) chips in the total出货量.
Q:What is Horizon's development strategy in the field of intelligent driving and cockpit and its competitive advantage with other competitors (such as Nvidia and Qualcomm)?
A:Horizon believes that by integrating automatic driving (AD) with cockpit functions, it can provide a more seamless user experience and create a AI agent beyond mobile phones in the context of the rapid development of AI technology. In this process, Horizon has successfully cut into the cockpit field and achieved higher-dimensional integration, thereby bringing higher comprehensive benefits to car companies and consumers. Compared to its competitors, Horizon has the advantage of having a hard and soft solution that can open up the full link from chip to computing software to smart body OS, a capability that other companies such as Nvidia do not have. In addition, compared with NVIDIA's attempts in the field of intelligent driving, Horizon has a stronger competitiveness in the transition from autonomous driving to the cockpit with its deep strength in software and hardware integration.
Q:What are your plans for this year's autonomous driving takeover mileage target?
A:This year, Horizon plans to increase its self-driving takeover mileage target tenfold, from tens of kilometers last year to hundreds of kilometers, and even thousands of kilometers in the next few years. If there are tens of thousands of kilometers of takeover mileage in local areas, and the realization of remote manual relief intervention, it means that there will be local L4 level automatic driving operation capability. Referring to the performance of Tesla FSD in the United States, it has achieved 1000 kilometers of comprehensive takeover mileage and tested in some areas, close to zero safety supervision. Horizon HSD will follow a similar path, supporting eco-partners to conduct robot taxi commercial operations in local areas of China as a technology provider within 2 to 3 years.
Q:What is the proportion of self-driving mileage and what is the impact on future business models?
A:During the Spring Festival, the self-driving mileage of Horizon HSD reached 41%, indicating that consumers have a high acceptance of self-driving solutions. If the proportion exceeds 50%, that is, the number of machine driving miles exceeds that of human driving, it will indicate that users are more inclined to subscribe to the self-driving function using HS wires, which will lead to the reconstruction of the business model.

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